Pay per click advertising, PPC search engine articles

SEMLogic is Fortune Intertactive's new proprietary technology which uses artificial intelligence and quantitative analysis to examine a web site's search engine competition and analyze more than 100,000 data points.

• Evaluate competitors and their link partners
• Produce graphic representations of competitive intelligence
• Possess self-learning artificial intelligence (AI) technology that instantly adapts to changes in a client's competitive landscape as well as search engine algorithm updates
• Identify hidden threats to a web page's position
• Analyze dozens of pages of detailed data in minutes instead of several days
• Quickly ascertain why a web page is well optimized and troubleshoot for on- and off-page factors
• Provide clients with unsurpassed intelligence on their online competition and empower them to take action with confidence

1. Build an initial set of keywords and refine based on popularity
Start by brainstorming the obvious keyword phrases. Once you have a list of, say, 20 of the most popular keywords (check popularity with WordTracker or equivalent tool)…

2. Research the most popular keywords with Google Search
Do searches for each of the keywords, looking in particular for news and information sites. This will allow you to build an image of where your website fits into the context of its market.

3. Scan the resulting websites for more keywords and content ideas
Your competitors' keyword efforts will be revealed to you, as will a list of related topics addressed by editorial and news items that may open new sales channels

AdWordAccelerator is another entry into the keyword research software tools pool, but this unique application has some features that set it apart from the pack.

AA is an automated tool that will help you build a campaign around highly-targeted AdGroup themes. It enables you to test out literally hundreds of AdGroup ideas to see which ones will meet your targets. Perhaps the most unique selling point is AA's ability to reveal which competitors' ads are getting better CTRs, allowing you to not only mimick what they're doing to succeed, while also showing you what Google users are searching for.

Most keyword research tools that target Google AdWords mine their lists of keyword phrases from Overture's system. AA takes an entirely different and deeper approach:

• Discover untapped broad and phrase match keywords that are both popular and inexpensive
• Unearth maximum clicks-per-day estimates 
• Negative keyword suggestions
• Competitive bid analysis, popular keyword misspellings, automatic meta-keyword extraction, and more!

AdGooroo's SEM Insight™ maps the search landscape and arms you with the strategic insight and quantifiable metrics you need to stay ahead of the competition. Simply provide a core set of keywords specific to your business and gain access to:

• Competitors' keywords
• Natural rankings
• Real-time industry maps
• Seasonal tracking
• Lists of keywords your ads have stopped appearing in
• Historical archive of all competitors' ads
• Side-by-side benchmarking of any two campaigns
• Continuous monitoring for underexposed keywords (high-traffic opportunities)
• Daily email alerts of important events
• International Coverage

Keyword Intelligence is a new service that helps you build and refine effect keyword strategies, provides local data to give you the edge in understanding other markets, and provides tools to help you manage your keyword data. Accounts start at $90/month.